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Erykah Badu Fronts Givenchys New Campaign

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Printed Date: Oct 15 2019 at 10:13pm


Topic: Erykah Badu Fronts Givenchys New Campaign
Posted By: GG
Subject: Erykah Badu Fronts Givenchys New Campaign
Date Posted: Dec 11 2013 at 11:36am


Riccardo Tisci is known, among other talents, for having one of the keenest eyes in casting. So when he puts an unexpected face in his ad campaigns for Givenchy, the world takes notice. Expect tremors on this one. Presenting the new star of the label’s Mert & Marcus-shot campaigns: neo-soul singer Erykah Badu.

“Erykah, she’s an icon—come on!” Tisci said by phone from Paris. “What I want to do with my advertising campaign is spread the love. Already now it’s been three seasons that I’ve been using people that express something—they are great artists, or beautiful women, or stylish women, or models that I really believe in. It’s kind of a family portfolio.”

Tisci had known Badu slightly but had never worked with her. Still, he said, he’d had her image in the back of his mind when he was designing the Spring 2014 collection, a mash-up of African and Japanese influences. “She’s one of the most stylish women I’ve met in my life,” he said. “She’s got such a good sense of proportion, of colors.”

What may attract as much attention as the unexpected Badu cameo is the fact that all of the campaign’s female models are women of color (the models Maria Borges, newcomer Riley, and Asia Chow). It follows a season with a noticeable uptick in the use of models of color on the runway, following scathing condemnations of homogeneity in fashion from Bethann Hardison and Iman, sounding off from certain casting directors, and coverage of the issue in The New York Times.

“There was a lot of talk this season in fashion,” Tisci said. “Me, I was one of the persons who ended up not being touched by this. I discovered Joan Smalls, I discovered Maria [Borges]. I discovered a lot of black girls, and I’ve been always supporting them. For me, I grew up in a family and I grew up in a culture, an education, that we all are the same.” (He was already working on the collection, and had Badu in mind, when the first articles came out.)

It’s true that Tisci has been active in promoting women of color on his runway and in his campaigns. (Besides Smalls and Borges, he has championed Grace Mahary, Dalianah Arekion, and Daniela Braga, among others.) Does he think the world will catch up to his lead? “I hope so,” he said. “It’s 2013. Everybody’s being so cool about Instagram, about Facebook, any media—everybody’s being so open. At the end of the day, why are not so many black girls or Latin girls in shows? When you have an American president who is black! When I see this happening, it’s quite sad, I think. People can be so avant-garde, so advanced, but actually not, because people are still making differences between skin color.”



Replies:
Posted By: afrokock
Date Posted: Dec 11 2013 at 11:38am
Originally posted by blaquefoxx blaquefoxx wrote:

I came in expecting pics -_______-


Posted By: blaquefoxx
Date Posted: Dec 11 2013 at 11:38am
I came in expecting pics -_______-


Posted By: mizzsandra00
Date Posted: Dec 11 2013 at 11:39am
Originally posted by blaquefoxx blaquefoxx wrote:

I came in expecting pics -_______-


I raise that -________- another -______________________________-


Posted By: jonesable
Date Posted: Dec 11 2013 at 11:41am
Great choice


Posted By: GG
Date Posted: Dec 11 2013 at 11:42am
There's not many pics
I'm trying to search


Posted By: afrokock
Date Posted: Dec 11 2013 at 11:42am
kinda disappointed in eykah tbh

i thought she was above that


Posted By: mizzsandra00
Date Posted: Dec 11 2013 at 11:44am
Originally posted by afrokock afrokock wrote:

kinda disappointed in eykah tbh

i thought she was above that


Burh she got a lot of moufs to feed.....


Posted By: femmefatale85
Date Posted: Dec 11 2013 at 11:45am
I don't like Givenchy clothing, but good for her


Posted By: newdiva1
Date Posted: Dec 11 2013 at 11:57am
If anybody had tole me Erykah would model for Givenchy 10 years ago i'da said u outcho damn mind.  Ain't no way she gone do nuffin' for "The Man". Time changes alot of things. 


Posted By: femmefatale85
Date Posted: Dec 11 2013 at 11:57am
well no one bought her last two albums and she has kids to take care of...so im not surprised lol


Posted By: Printer_Ink
Date Posted: Dec 11 2013 at 12:01pm
Where is her hair?

Without her hair .. I don't even recognize her.


Posted By: afrokock
Date Posted: Dec 11 2013 at 12:06pm
Originally posted by newdiva1 newdiva1 wrote:


If anybody had tole me Erykah would model for Givenchy 10 years ago i'da said u outcho damn mind.  Ain't no way she gone do nuffin' for "The Man". Time changes alot of things. 
IM SAYING!!!


Posted By: SN2BPHD
Date Posted: Dec 11 2013 at 12:06pm
Did they pick her name out of a hat?


Posted By: mizzsandra00
Date Posted: Dec 11 2013 at 12:09pm
I don't think her doing this campaign is solely for the money.....I believe she knows that the industry need more black faces......


Posted By: EasterBell
Date Posted: Dec 11 2013 at 12:35pm
Never would have thought she would do something like that..


Posted By: JoliePoufiasse
Date Posted: Dec 11 2013 at 1:31pm
Originally posted by mizzsandra00 mizzsandra00 wrote:

I don't think her doing this campaign is solely for the money.....I believe she knows that the industry need more black faces......


I agree. I actually think it's a good thing that she accepted to do this. Baduizm forever


Posted By: Naturalchick30
Date Posted: Dec 11 2013 at 2:32pm
Originally posted by SN2BPHD SN2BPHD wrote:

Did they pick her name out of a hat?
LOL


Posted By: hauteshellbi
Date Posted: Feb 04 2014 at 12:30pm

Erykah Badu’s New Givenchy Campaign Is Hot!

Mon, Feb 03 2014 by Bitchie Staff | Filed Under: http://necolebitchie.com/category/celebs/" rel="nofollow - Celebrities

http://necolebitchie.com/2014/02/03/erykah-badus-new-givenchy-campaign-is-hot/erykah-badu-givenchy-modeling-pics-3/" rel="nofollow">Erykah Badu Givenchy modeling pics 3

Werk.

A few weeks back, news spread that Erykah Badu would be the new face of Givenchy, and now we have the flicks.

The brand’s creative director Riccardo Tisci shared a few snaps of the singer-turned-muse modeling pieces from latest 2014 collection, which also can be found in Purple Magazine.

In the black-and-white images, Erykah sports many versatile looks, from bone-straight hair to an untamed mane to a big bushy afro. She also throws on a top hat, gorgeous headwraps, elaborate and decorative earrings with matching septum ring, while pulling off each and every look. No wonder Riccardo had to have her!

The designer, who is also known for putting Joan Smalls on, says she was top of mind to model the newest collection which is a mash-up of African and Japanese influences:.

She’s one of the most stylish women I’ve met in my life. She’s got such a good sense of proportion, of colors.

http://necolebitchie.com/2014/02/03/erykah-badus-new-givenchy-campaign-is-hot/erykah-badu-givenchy-modeling-pics-5/" rel="nofollow">Erykah Badu Givenchy modeling pics 5

Catch more pics below:

Erykah Badu Givenchy modeling pics

http://necolebitchie.com/2014/02/03/erykah-badus-new-givenchy-campaign-is-hot/erykah-badu-givenchy-modeling-pics-6/" rel="nofollow">Erykah Badu Givenchy modeling pics 6

Erykah Badu Givenchy modeling pics 2



Read more: http://necolebitchie.com/2014/02/03/erykah-badus-new-givenchy-campaign-is-hot/#ixzz2sNaZT1pz" rel="nofollow - Necole Bitchie.com: Erykah Badu’s New Givenchy Campaign Is Hot! http://necolebitchie.com/2014/02/03/erykah-badus-new-givenchy-campaign-is-hot/#ixzz2sNaZT1pz" rel="nofollow - http://necolebitchie.com/2014/02/03/erykah-badus-new-givenchy-campaign-is-hot/#ixzz2sNaZT1pz


Posted By: hauteshellbi
Date Posted: Feb 04 2014 at 12:36pm

i like the pics not the clothes



Posted By: blaquefoxx
Date Posted: Feb 04 2014 at 12:36pm
I like some of her songs, but I always got a witch, mysticism vibe from her...


Posted By: lumii18
Date Posted: Feb 04 2014 at 12:36pm
She has the same expression


Posted By: hauteshellbi
Date Posted: Feb 04 2014 at 12:37pm
lmfao!! ^^


Posted By: tatee
Date Posted: Feb 04 2014 at 1:09pm
she looks dead inside.


Posted By: melikey
Date Posted: Feb 04 2014 at 1:18pm
Seems like this line has been very fond of colored folk the past few years.
Hmmm


Posted By: alynxx
Date Posted: Feb 04 2014 at 1:45pm
Erykah!


Posted By: Alias_Avi
Date Posted: Mar 18 2014 at 1:33am

Erykah Badu Rocks Riccardo Tisci Air Force 1s In Vogue Italia

http://imgur.com/uW9wbgF" rel="nofollow">Hosted by imgur.com

http://imgur.com/hPdy9fd" rel="nofollow">Hosted by imgur.com


Performing at SXSW

http://imgur.com/ESp8wGT" rel="nofollow">Hosted by imgur.com



Posted By: naturesgift
Date Posted: Mar 18 2014 at 5:27pm
she's cool


Posted By: eanaj5
Date Posted: Mar 18 2014 at 5:32pm
i hate that bone straight on her
the other pics  look good Thumbs Up


Posted By: Alias_Avi
Date Posted: Apr 04 2014 at 3:46am
We need an official Erykah Badu thread Disapprove


Posted By: Lady ICE
Date Posted: Apr 04 2014 at 3:50am
she looks so lifeless...



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